CHROMIUM PICOLINATE
The mineral that works while you eat.
200 µg elemental chromium per capsule, in the form of chromium picolinate — one of the best-absorbed forms of the mineral. No stimulants, no sugar, no complications. 60 vegan capsules, 60 days of support.
*NRV: Nutrient Reference Values according to (EU) No. 1169/2011. See product label for full information.
An essential mineral. Underestimated by almost everyone.
Chromium is an essential trace mineral involved in carbohydrate and lipid metabolism. It acts as an insulin potentiator. Without it, insulin receptors function less efficiently, and cells absorb glucose from the blood more slowly.
The picolinate form is chromium bound to picolinic acid, a natural derivative of tryptophan. This combination significantly increases chromium bioavailability compared to other forms (chromium chloride, chromate). The mineral reaches where it is needed rather than being lost in transit.
Why the picolinate form matters
Not all forms of chromium are equal. Inorganic chromium (chromium chloride) has an absorption rate below 2%. Chromium picolinate has significantly greater bioavailability. The bond with picolinic acid protects chromium from intestinal degradation and facilitates transmembrane transport.
GENIUS NUTRITION® Chromium Picolinate uses exclusively the picolinate form standardised at 200 µg elemental chromium per capsule, the dose frequently used in clinical research on glucose metabolism and insulin sensitivity.
Three mechanisms. One single mineral.
Chromium does not do just one thing. It acts simultaneously on carbohydrate metabolism, appetite and lipid profile, all linked through insulin regulation.
Glucose metabolism
Chromium potentiates the action of insulin at the cellular level, facilitating the transport of glucose from the blood into cells. The result: smaller blood sugar fluctuations after meals and more efficient use of carbohydrates as an energy source.
Appetite control
Stable blood sugar means fewer acute cravings for sweets and carbohydrates. Chromium contributes to reducing rapid glycaemic oscillations that trigger hunger shortly after a meal, which is relevant for controlling caloric intake.
Macronutrient metabolism
Beyond glucose, chromium is also involved in the metabolism of proteins and lipids. It contributes to maintaining a normal lipid profile and more efficient utilisation of nutrients from the diet.
What chromium supports, according to European food safety authorities.
EFSA (the European Food Safety Authority) has approved the following health claims for chromium, under Regulation (EC) No. 1924/2006:
- Chromium contributes to normal macronutrient metabolism
- Chromium contributes to the maintenance of normal blood glucose concentrations
Health claims approved by EFSA under Reg. (EC) No. 1924/2006.
GENIUS NUTRITION® Chromium Picolinate can support:
- Blood sugar stability after high-carbohydrate meals
- Reduction of sugar cravings and food impulses
- Cellular sensitivity to insulin
- Efficient metabolism of carbohydrates, fats and proteins
- Body weight management in the context of a caloric deficit
- Sustained energy during training through efficient glucose utilisation
Chromium is not just for athletes. It's for anyone who eats carbohydrates.
People in a caloric deficit or on a diet
During periods of caloric restriction, sweet cravings are frequent and sabotaging. Chromium picolinate supports stable blood sugar, reducing the food impulses that compromise a diet.
Athletes in a cutting phase
Better carbohydrate control means more efficient use of glucose as an energy source during training and better glycogen replenishment after exercise.
People with a sedentary lifestyle
Sedentarism and diets rich in processed carbohydrates increase the need for chromium. Supplementation supports insulin sensitivity and reduces the risk of frequent glycaemic fluctuations.
Chromium Picolinate versus other forms of chromium
Not all chromium products are equivalent. The chemical form determines how much chromium effectively reaches the cellular level and how much is lost in the digestive tract.
GENIUS NUTRITION® Chromium Picolinate
Optimal form- Picolinate form with significantly greater bioavailability
- 200 µg elemental chromium per capsule / 500% NRV
- Vegan HPMC capsule, no animal gelatin
- Gluten free, lactose free, no added sugar
- Clean formula, no colorants, no artificial flavours
- 60 servings at 1 capsule per day, 2 months of support
Chromium chloride (standard form)
Limited form- Absorption below 2% of the administered dose
- Reduced bioavailability, most is eliminated
- Requires higher doses for the same effect
- Frequently found in multivitamin formulas at subtherapeutic doses
- Does not benefit from the facilitated transport by picolinic acid
- Weaker documented clinical efficacy
What the scientific literature says about chromium picolinate
Chromium picolinate is one of the most studied forms of chromium in a clinical context. Published studies confirm real effects on glucose metabolism, insulin sensitivity and appetite control.
Studies and documented mechanisms
How to use Chromium Picolinate
The recommended daily dose is 1 capsule, taken with a large glass of water. The optimal time of administration is before the main meal of the day or before the meal highest in carbohydrates.
Daily dose: 1 capsule
How to take: with a large glass of water
Optimal timing: before the main meal / meal highest in carbohydrates
Duration: 60 servings per container, 2 months of continuous support
When it is recommended
- During diet periods or a caloric deficit, for craving control
- During a cutting phase, for better carbohydrate management
- Daily, as support for glucose metabolism and insulin sensitivity
- For people with high consumption of processed carbohydrates or sugars
- As part of a long-term metabolic health protocol
Do not exceed the recommended daily dose. Not recommended for children, pregnant or breastfeeding women. Keep out of reach of children. People on medication for diabetes or hypoglycaemia should consult a doctor before use.
Frequently asked questions about GENIUS NUTRITION® Chromium Picolinate
What is chromium picolinate and how does it differ from other forms of chromium?
How does chromium help with weight control?
Is 500% NRV not too much?
When should I take chromium, in the morning or in the evening?
Can it be combined with other supplements?
Is it suitable for vegans?
How long does it take to see effects?
Scientific references
- Anderson RA et al. (1997). Elevated intakes of supplemental chromium improve glucose and insulin variables in individuals with type 2 diabetes. Diabetes Care. PMID 9356027
- Stearns DM et al. (2001). Chromium(III) picolinate produces chromosomal damage in Chinese hamster ovary cells. Journal of Inorganic Biochemistry. PMID 11310452
- Anton SD et al. (2008). Effects of chromium picolinate on food intake and satiety. Diabetes Technology and Therapeutics. PMID 18285793
- Vincent JB. (2000). Elucidating a biological role for chromium at a molecular level. Accounts of Chemical Research. PMID 10801269
- EFSA Panel on Food Additives and Nutrient Sources. (2014). Scientific opinion on the safety of trivalent chromium as a nutrient added for nutritional purposes to foodstuffs for the general population. EFSA Journal. EFSA Journal 3845
- Cefalu WT, Hu FB. (2004). Role of chromium in human health and in diabetes. Diabetes Care. PMID 15562187
Chromium Picolinate
The mineral that optimises every meal.
200 µg chromium picolinate per capsule. 500% NRV. High-bioavailability form. Vegan HPMC capsule. 60 days of support for glucose metabolism, craving control and insulin sensitivity.
CHROMIUM PICOLINATE
The mineral that works while you eat.
200 µg elemental chromium per capsule, in the form of chromium picolinate — one of the best-absorbed forms of the mineral. No stimulants, no sugar, no complications. 60 vegan capsules, 60 days of support.
*NRV: Nutrient Reference Values according to (EU) No. 1169/2011. See product label for full information.
An essential mineral. Underestimated by almost everyone.
Chromium is an essential trace mineral involved in carbohydrate and lipid metabolism. It acts as an insulin potentiator. Without it, insulin receptors function less efficiently, and cells absorb glucose from the blood more slowly.
The picolinate form is chromium bound to picolinic acid, a natural derivative of tryptophan. This combination significantly increases chromium bioavailability compared to other forms (chromium chloride, chromate). The mineral reaches where it is needed rather than being lost in transit.
Why the picolinate form matters
Not all forms of chromium are equal. Inorganic chromium (chromium chloride) has an absorption rate below 2%. Chromium picolinate has significantly greater bioavailability. The bond with picolinic acid protects chromium from intestinal degradation and facilitates transmembrane transport.
GENIUS NUTRITION® Chromium Picolinate uses exclusively the picolinate form standardised at 200 µg elemental chromium per capsule, the dose frequently used in clinical research on glucose metabolism and insulin sensitivity.
Three mechanisms. One single mineral.
Chromium does not do just one thing. It acts simultaneously on carbohydrate metabolism, appetite and lipid profile, all linked through insulin regulation.
Glucose metabolism
Chromium potentiates the action of insulin at the cellular level, facilitating the transport of glucose from the blood into cells. The result: smaller blood sugar fluctuations after meals and more efficient use of carbohydrates as an energy source.
Appetite control
Stable blood sugar means fewer acute cravings for sweets and carbohydrates. Chromium contributes to reducing rapid glycaemic oscillations that trigger hunger shortly after a meal, which is relevant for controlling caloric intake.
Macronutrient metabolism
Beyond glucose, chromium is also involved in the metabolism of proteins and lipids. It contributes to maintaining a normal lipid profile and more efficient utilisation of nutrients from the diet.
What chromium supports, according to European food safety authorities.
EFSA (the European Food Safety Authority) has approved the following health claims for chromium, under Regulation (EC) No. 1924/2006:
- Chromium contributes to normal macronutrient metabolism
- Chromium contributes to the maintenance of normal blood glucose concentrations
Health claims approved by EFSA under Reg. (EC) No. 1924/2006.
GENIUS NUTRITION® Chromium Picolinate can support:
- Blood sugar stability after high-carbohydrate meals
- Reduction of sugar cravings and food impulses
- Cellular sensitivity to insulin
- Efficient metabolism of carbohydrates, fats and proteins
- Body weight management in the context of a caloric deficit
- Sustained energy during training through efficient glucose utilisation
Chromium is not just for athletes. It's for anyone who eats carbohydrates.
People in a caloric deficit or on a diet
During periods of caloric restriction, sweet cravings are frequent and sabotaging. Chromium picolinate supports stable blood sugar, reducing the food impulses that compromise a diet.
Athletes in a cutting phase
Better carbohydrate control means more efficient use of glucose as an energy source during training and better glycogen replenishment after exercise.
People with a sedentary lifestyle
Sedentarism and diets rich in processed carbohydrates increase the need for chromium. Supplementation supports insulin sensitivity and reduces the risk of frequent glycaemic fluctuations.
Chromium Picolinate versus other forms of chromium
Not all chromium products are equivalent. The chemical form determines how much chromium effectively reaches the cellular level and how much is lost in the digestive tract.
GENIUS NUTRITION® Chromium Picolinate
Optimal form- Picolinate form with significantly greater bioavailability
- 200 µg elemental chromium per capsule / 500% NRV
- Vegan HPMC capsule, no animal gelatin
- Gluten free, lactose free, no added sugar
- Clean formula, no colorants, no artificial flavours
- 60 servings at 1 capsule per day, 2 months of support
Chromium chloride (standard form)
Limited form- Absorption below 2% of the administered dose
- Reduced bioavailability, most is eliminated
- Requires higher doses for the same effect
- Frequently found in multivitamin formulas at subtherapeutic doses
- Does not benefit from the facilitated transport by picolinic acid
- Weaker documented clinical efficacy
What the scientific literature says about chromium picolinate
Chromium picolinate is one of the most studied forms of chromium in a clinical context. Published studies confirm real effects on glucose metabolism, insulin sensitivity and appetite control.
Studies and documented mechanisms
How to use Chromium Picolinate
The recommended daily dose is 1 capsule, taken with a large glass of water. The optimal time of administration is before the main meal of the day or before the meal highest in carbohydrates.
Daily dose: 1 capsule
How to take: with a large glass of water
Optimal timing: before the main meal / meal highest in carbohydrates
Duration: 60 servings per container, 2 months of continuous support
When it is recommended
- During diet periods or a caloric deficit, for craving control
- During a cutting phase, for better carbohydrate management
- Daily, as support for glucose metabolism and insulin sensitivity
- For people with high consumption of processed carbohydrates or sugars
- As part of a long-term metabolic health protocol
Do not exceed the recommended daily dose. Not recommended for children, pregnant or breastfeeding women. Keep out of reach of children. People on medication for diabetes or hypoglycaemia should consult a doctor before use.
Frequently asked questions about GENIUS NUTRITION® Chromium Picolinate
What is chromium picolinate and how does it differ from other forms of chromium?
How does chromium help with weight control?
Is 500% NRV not too much?
When should I take chromium, in the morning or in the evening?
Can it be combined with other supplements?
Is it suitable for vegans?
How long does it take to see effects?
Scientific references
- Anderson RA et al. (1997). Elevated intakes of supplemental chromium improve glucose and insulin variables in individuals with type 2 diabetes. Diabetes Care. PMID 9356027
- Stearns DM et al. (2001). Chromium(III) picolinate produces chromosomal damage in Chinese hamster ovary cells. Journal of Inorganic Biochemistry. PMID 11310452
- Anton SD et al. (2008). Effects of chromium picolinate on food intake and satiety. Diabetes Technology and Therapeutics. PMID 18285793
- Vincent JB. (2000). Elucidating a biological role for chromium at a molecular level. Accounts of Chemical Research. PMID 10801269
- EFSA Panel on Food Additives and Nutrient Sources. (2014). Scientific opinion on the safety of trivalent chromium as a nutrient added for nutritional purposes to foodstuffs for the general population. EFSA Journal. EFSA Journal 3845
- Cefalu WT, Hu FB. (2004). Role of chromium in human health and in diabetes. Diabetes Care. PMID 15562187
Chromium Picolinate
The mineral that optimises every meal.
200 µg chromium picolinate per capsule. 500% NRV. High-bioavailability form. Vegan HPMC capsule. 60 days of support for glucose metabolism, craving control and insulin sensitivity.